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WebAR in Retail Marketing: Reshaping the Shopping Experience

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Aug 30, 2023 #AR #Innovation

Amid the growing buzz surrounding AR, it's a misconception to think all AR experiences are created equal. Most of us have experienced AR by downloading apps on our phones or our AR/VR headset dedicated to the experience. However, there's another way to access AR experiences called webAR, or Web-based Augmented Reality, which is as simple as scanning a code on your mobile device to activate the experience.


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